Blog 5

              Traditional marketing and online marketing both have a lot in common, but at the same time, differ greatly. Each offer different advantageous and work stronger for different purposes. With that being said, online marketing and viral marketing are the preferred strategy in today's day and time.
               Traditional marketing can only reach so many, where online marketing has unlimited reach to the masses. Today's media can deliver their news through various channels that will disperse there message to the masses. With traditional marketing, such as fliers, newspaper ads, etc., you can only reach a certain population in localized proximity. That is a boundary that online marketing has broken. It is extremely beneficial for companies to take the online route, as they can really focus in and reach their target audiences. 

Odell Catches Fire in 2015-'16 Season

Odell Beckham Junior has set a new record in Fantasy Football, scoring 118 points this season, with nearly 800 yards. He has 7 Touch downs in the first 9 weeks of football.

Transformative and Fair Use

Girl Talk: Transformative Use and Fair Use

                      Because of the rapid development of music from Girl Talk and similar technological-artists, there is much controversy of the authenticity of their works and products. As said in the video, we as a species have been able to grow off of each other and share ideas that act as catalysts for rapid technological development and social enhancement. Without the collaboration of our peers, user generated content, that benefits society, would be dramatically limited. You can go back as early as who first strung and played a guitar? Did the earliest musicians and guitarists copyright his idea or style of music? -No, but they used it to build and generate new and unique music. That is what GirlTalk is doing with his works. He is using an instrument of his own (the computer), to combine music in a way that it would have never been laid out before. Even lyrics and meaning are completely revamped and switched around. I understand the frustration that comes from musicians who created their music via classical instruments, but they must not fight the change that comes with society. Music, especially, has been forever changing in style and genre. Some rock songs come from folks songs, and some people write covers in their own ways. All of these things are users creating their own unique content, just as Girl Talk does. "Fair use" should be used for people who have claims to the credit of developing someone else's content, but what Girl Talk is doing is generating new and personalized content. That is what you call "transformative use." This content is one of a kind.